Talo is hiring on behalf of our client
Landing Page & CRO Lead
Fully remote, daily overlap with Central European Time (CET) · Full-time · Listed 4 weeks ago
A senior Landing Page & CRO Lead role at a growing e-commerce brand scaling on Meta. You build the measurement system, the testing framework and every landing page behind paid traffic, and you are judged on two numbers: Conversion Rate and Average Order Value. $4K–$6K per month plus performance bonuses, with top performers earning beyond $6K.
The ads are already working and paid traffic is arriving in volume. What is missing is one accountable owner of what that traffic lands on: the pages, the offers, the tests and the data behind them.
What you will do
- Build a trusted measurement foundation: events, funnel steps, dashboards, validated against Shopify order data.
- Design, write, build, QA, launch and optimise landing pages by your own hand.
- Match every page to the Meta ad that drove the click, by awareness stage and persona.
- Run a CRO programme that compounds: prioritised experiments, A/B tests, documented learnings.
- Lift revenue per visitor through cross-sells, upsells, bundles, subscriptions and offer positioning.
- Feed CRO insight back to Creative Strategy, Growth Marketing and Development.
Who you are
- Senior, with proven ownership of CRO and landing pages for a DTC e-commerce business.
- You combine analytics, customer psychology, copywriting, design and experimentation in one person.
- You have a real track record of tests that moved conversion and AOV.
- You build the framework yourself rather than wait for a roadmap or a brief queue.
- You work comfortably with daily overlap with Central European Time.
- Not for you if you want a ticket queue of page builds or a supporting role under someone else's strategy.
What you get
- $4K–$6K per month plus performance bonuses; top performers earn beyond $6K.
- Full-time, fully remote, with daily CET overlap.
- Full ownership of the post-click funnel across two storefronts.
- A small, cross-functional, experimentation-driven team with direct access to leadership.
- Modern AI tools built into daily workflows.
How the process runs
- 1.Apply through the link, a few minutes.
- 2.Intro conversation about your CRO track record.
- 3.Deep dive with leadership on measurement, testing and your results.
- 4.Offer, with full company details shared during the process.
Questions people ask
Why is the company not named?
This is a confidential search. It is a growing e-commerce brand running two Shopify storefronts and scaling through paid acquisition, with Meta as the primary growth channel. Full details are shared during the process.
Is this a strategy role or a hands-on role?
Both. You design the measurement spec and the testing methodology, and you also design, write, build, QA and launch the pages yourself.
What will I actually be measured on?
Conversion Rate and Average Order Value across both storefronts, with revenue per visitor becoming the primary optimisation metric.
Do I need to be in a specific country?
No. The role is fully remote. You need daily overlap with Central European Time.
If you own what happens after the click, this is your funnel to build.