Talo is hiring on behalf of our client
Direct Response VSL & Cartoon Video Editor
Listed 5 months ago
Direct response VSL and cartoon ad editor for a 9-figure DTC pet care brand spending $1.2M+ a month on Meta
Our client sells premium supplements, treats and grooming products for dogs and cats direct to consumers in the US and UK, at around $3m a month in revenue. Creative is one of its biggest growth levers, and this role edits the videos that carry that spend.
What you will do
- Edit high-converting VSLs and/or cartoon ads for paid social.
- Turn every line of a script into a deliberate visual idea.
- Source and integrate real B-roll, captions, motion graphics and visual explanations.
- Produce cartoon sequences, character animation, lip syncing and cartoon song ads.
- Use AI presenters and characters where they help, not everywhere.
- Work with creative strategists inside a performance POD and implement feedback fast.
Who you are
- Exceptional at one of two things: direct response VSL editing or cartoon and animated performance ads.
- Portfolio of direct response ads, not cinematic or brand films.
- Fluent in hooks, retention, pacing and conversion for paid social.
- Able to match visuals precisely to the spoken line and keep it organic and credible.
- Low ego, high standards, quick to absorb feedback without repeating mistakes.
- Not a fit if you need step-by-step direction or prefer flashy effects over clarity.
What you get
- Pay depending on experience and skill level, with long-term opportunity for exceptional performers.
- Exposure to $2M+ in monthly Meta spend and creatives that can reach six figures in individual spend.
- A seat inside a high-performing creative POD with fast feedback loops.
- Remote work with a team that tests aggressively and scales winners hard.
How the process runs
- 1.Apply with your strongest VSL and/or cartoon examples.
- 2.Portfolio review, then a short unpaid trial task.
- 3.Interview, then a paid trial week.
- 4.Offer.
Questions people ask
Which company is this for?
This is a confidential search for a fast-scaling 9-figure DTC pet care brand selling supplements, treats and grooming products for dogs and cats to owners aged 30 to 55 in the US and UK. The name is shared with shortlisted candidates.
Do I need to be strong at both VSLs and cartoons?
No. You need to be exceptional at one of the two, and your portfolio has to prove it.
What style of VSL are you looking for?
Direct response in the Dr. Gundry or Dr. Marty mould: clear storytelling, real B-roll, strong captions, simple listicle structures, and AI characters used strategically rather than everywhere.
Which tools do you require?
Premiere Pro, After Effects, CapCut, DaVinci Resolve and AI video, lip-sync, voice and music tools are all in use, alongside Frame.io, Slack and ClickUp. Output quality matters more than your toolset.
Will everyone hear back?
Due to application volume, only shortlisted candidates are contacted.
If your work can become the next $200K creative, send it.